On April 14th, the glittering waves of the Outer Qinhuai River in Gulou District, Nanjing, witnessed a passionate and vibrant water sports feast kicking off here. The 2024 "Nanjing Water Sports Culture Month" and the "2024 Nanjing University Rowing Open" officially set sail at the dock behind Nanjing Arts University.

This year's event is guided by the China Rowing Association and jointly organized by the Nanjing Municipal Sports Bureau, Gulou District People's Government, and Nanjing Tourism Group, with eight university rowing teams including Oxford University and Cambridge University, consisting of 72 rowers, participating in the competition.

As a sponsor of this event, Skyworth Automobile actively advocates green travel. It not only provides sponsorship and brand linkage for the event but also brings "Skyworth 85-inch Flagship TV" and "Skyworth Flagship Refrigerator" as communication rewards to the audience, further promoting the concept of green living.