Zeekr, the premium electric vehicle (EV) brand of the Geely Holding Group, announced its entry into Kazakhstan, following a similar move in Israel announced about a month ago. Zeekr confirmed its arrival in Kazakhstan, a key market in Central Asia, in response to growing customer demand there.
Zeekr has partnered with local car dealer Orbis Auto, which plans to launch Zeekr's EV products in Kazakhstan in the fourth quarter. Zeekr will initially offer the Zeekr 001 shooting-brake and the Zeekr X urban SUV in Kazakhstan, where they will be available for pre-sale in September and delivered to customers in November.
Zeekr plans to provide local customers with an immersive experience from first contact to after-sales service, creating a full-stage service system.
Orbis Auto, which has extensive experience in developing luxury automotive brands prior to partnering with Zeekr, will facilitate Zeekr's development of a sales network in the local automotive market.
"We are delighted to be working with Orbis Auto at this important stage of ZEEKR's global expansion in Central Asia," Zeekr vice president Chen Yu said, adding, " Kazakhstan has always been an important vehicle market. We are aiming to deliver products with Orbis Auto's exceptional customer services in Kazakhstan."
The market demand for EVs in Kazakhstan is growing rapidly, and the partnership is aimed at trying to capitalize on the trend and meet the needs of the country's motorists. This is the latest effort by Zeekr, which was founded in 2021, to expand its international market presence.
Zeekr's first model, the Zeekr 001, was launched on April 15, 2021, and deliveries began in China in October 2021. Its second model, the Zeekr 009 MPV, went on sale on November 1, 2022, and its deliveries began on January 15.